LIVITY.

FEEL-GOOD
SNACKING.

Our story? It’s all about kitesurfing, and the pursuit of pure freedom. Livity was born from a passion for surfing and a desire to fuel dreams. It all started with Krasen Kyurkchiev, our CEO who’s always pushing the limits. Inspired by his friend son, Alex, a young kitesurfer with dreams as vast as the ocean, Krasen noticed that Alex needed better fuel for his intense training. Concerned about the junk food and sugar Alex was consuming, Krasen decided to create something different. Something that would give Alex the clean, natural energy he needed to ride every wave to its fullest.

The name Livity is rooted in the Rastafarian concept of the inner energy that connects all living things. A perfect reflection of what we stand for. For us, Livity is more than a product, it’s a way of life. It’s about the freedom to pursue your dreams, the positivity that comes from living in harmony, and the energy that fuels every step of your journey. The brand was shaped by the contributions of Alex and his surfer friends, who tested flavours and helped create the brand experience, making Livity a true embodiment of their shared passion for life and adventure.

Just like catching the perfect wave, having the right fuel is everything. Livity isn’t just about snacking, it’s about living. It’s freedom you can taste. It’s that lift when the wind catches your sail, that extra push that keeps you going. When you choose Livity, you’re choosing to be all in for yourself. That’s why we didn’t set out to make just another snack, we wanted to bottle up the feeling of catching the perfect wave, the rush of wind in your sail, and the energy that powers your passions.

Our philosophy is simple: you can indulge without the guilt. We believe you can enjoy a healthier lifestyle and still savour those pampering moments. With Livity, feel-good snacking means light and nourishing treats that are big on flavour, keeping you energized and satisfied. It’s the perfect balance of taste and wellness, turning every snack into a little celebration of life.

Livity isn’t just a product,  it’s a reflection of a philosophy, a pursuit of freedom, positivity, and living in harmony. It’s a movement. A movement where every bite you take brings you closer to the life you want to live.

Livity. Freedom starts from within, with feel-good snacking.

At Livity, we don’t just talk the talk, we live it, pouring our passion into every product we create. Our snacks have zero nasties. They are nothing but nutritious goodness: fiber, fruits, protein, and nuts, all packed into delicious bites that make you feel good from the inside out.

Take our range of rice chips, rice cakes or protein snacks, they’re guilt-free, delicious, and perfect for any moment of the day. These snacks keep you energized and satisfied with a variety of sweet and savoury options. Whether it’s a quick mid-day snack or a post-workout boost, our diverse and rich portfolio is crafted to fit seamlessly into your lifestyle.